Research shows that a single spelling mistake on a company’s website can cut their online sales by 50%. Further research
Maybe the top Web writing tip anyone can give busy bloggers and contents writers is to make sure their copy
You cannot create a website and expect people to find it, nor can you update it only once or
Getting sustainable traffic to your website is hard work and it doesn’t happen overnight. So ignore all the pop-ups that promise
BY LISE COGLAN Take a look at these tips on how to make a website more readable.
Keywords, hyperlinks, SEO, search engine – that’s just the start of what you’ll need to know to write for the
We know that 79% of Web users scan pages; they do not read word-by-word. So what can
BY JAMEE TAYLOR We need to master the art of writing scannable copy if we want our posts to actually
1. Make a plan for the content of your website Writing great web content starts with planning. What are
BY JOHN SPEAK The best books…are those that tell you what you already know.” George Orwell wrote these
So you’ve decided that you want to embark on a career in the exciting world of online journalism. You’ve
Writing good content will make readers stay longer on your website and will encourage them to keep returning, says
Why the web? Technology has created new opportunities for access to every kind of media. The music industry has
Want to write for the Internet? Here are the top seven things you need to know about web writing.
Many beginner web writers have no idea how different writing articles for the web is compared to print articles. Here’s what
Writing effective headlines for the Web is really important for anyone wanting to learn the art (and science) of
When it comes to writing articles for online magazines, apps, websites, blogs or even social media – writing a
Your website’s readability is a very important aspect of a web user’s experience of your site. Modern web users no
“Compelling content.” “Written with the search engines in mind.” “Unique.” “Google loves quality content.” These phrases are bandied around
Designing a good website means more than just making it look good. People need to be able to find
How people read on the Web sounds like one of those silly phrases that you want to answer
Not everyone has the time and resources to be out scouting for something new to report on and doing
Recently webmasters were troubled again by that eternal question – what does Google regard as good content – when the Panda was
Through various web writing projects, keyword basics have been drilled into me. It didn’t come naturally and it still requires