Writing for Facebook seems like the most natural thing in the world for many people, but look a little
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The Writers College Copywriting Course tutor MANDY SPEECHLY explains six trends that are directly impacting the copywriting industry. In
For most of the twentieth century, television was the preferred channel for advertisers to promote their goods to the masses.
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Your brand’s online presence is crucial in the 21st century. Discover five essential ways to grow your brand through web
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A pretty picture will grab a reader’s initial attention, but they won’t click if they can’t connect with the text.
Web writing is an increasingly popular specialism for writers, but it’s also highly competitive. I’m sharing my top free and
Once you have carefully crafted your blog content, you will need to optimize it for search engines so that it
Writing a great blog post is something that almost anyone can do if they take some time, add some imagination
Research shows that a single spelling mistake on a company’s website can cut their online sales by 50%. Further research
BY TIFFANY MARKMAN Instagram is visual, right? Right. But, like all social media platforms, Insta is about providing value, especially
by Illona de Wit Mr Comma… who is Mr Comma anyway? He was kind when I was in high school.
Here are 4 easy tweaks to make to your existing writing skills. BY TIFFANY MARKMAN If you’re already a regular
By Vuyolwethu Ndabambi I have decided to deactivate some of my social media platforms purely because people cannot write properly.
A writer’s guide to avoiding self-improvement by staying in your comfort zone. BY CLAYTON GRAY You’re an original writer, nay,
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BY KAREN LOTTER Bet you never thought about it – how to write great social media content. But it is